It’s all about you (no, seriously)
We’re not a bike company. Weird, huh? But let us explain.
Our mission is simple: Xtracycle works to empower people with transformational tools that move the body and spirit. We’re here to serve you. All of you, everywhere. We mean it when we say everybody needs an Xtracycle. We want to give the world a transcendent experience, one that brings more joy, health, peace, and multipurpose utility into your life via a simple, humble, beautiful machine: the cargo bike. This has been the dream from day one. And we figured we could have some fun making our dream come true by helping others fulfill dreams of their own.
Xtracycle started with an epiphany: bikes are fun and healthy, but if you add some utility by enabling them to carry the precious cargo that helps make a life, they’re fun and healthy and really useful, too. Cargo bikes can do everything gas-powered vehicles can, just without the same costs: cash costs, environmental costs, health costs… But this isn’t a guilt trip; it’s an invitation to the party. We ride together.
We know what it feels like to be sick and tired of the grind, the traffic jam, the status quo, the stress and the anxiety and the pressure and all that. So we choose to go by cargo bike, making cycling—with family, friends, pets, or just our thoughts—a very central and essential part of our lives. It solves a bunch of our problems in one fell swoop, like magic.
Our customers just get this. They slow down, smell the flowers, and relish the gift of their lives more, moment by moment, rolling along and getting stuff done in a fresh, new way. In fact, they often buy one of our cargo bikes for one thing and then end up using it for everything. They find themselves empowered and transformed. Maybe that’s a fancy way of saying that their lives get better. Because of us. Which is a pretty magical feeling.
The Xtracycle & Worldbike origin story
In 1995, an idealistic Stanford engineering student named Ross Evans landed in war-torn Nicaragua. There, in a tin-and-cinder-block shed, he took a welding torch and built what he didn’t realize at the time was a revolutionary invention: a longtail cargo bike designed to empower farmers to pedal their produce to market.
After returning home to California, Ross founded Xtracycle and the charitable organization Worldbike, sharing his vision for transforming global transportation: give people a powerful, practical tool for vitality and connectivity and watch them grow and thrive. Together with countless early riders, Xtracycle ignited the cargo-bike movement. Around the world, Xtracycle’s message of utility cycling as a smart, sustainable solution for personal and economic development has gained incredible momentum.
You can watch one of the TED Talks that Ross has given on all this:
More than a billion people worldwide lack adequate access to transport. Most live in rural areas cut off from markets, clinics, and schools. Worldbike designs and distributes low-cost bicycles for programs that increase economic opportunity, improve health outcomes, and boost enrollment and gender equity in secondary schools among the rural poor.
Read more about Worldbike’s work at worldbike.org.